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Police Superintendents Association - Diversity Oath

Having a great relationship with a client allows great ideas to flourish and develop. Working with the PSA, we were able to deliver a video that achieved all our combined goals.

We’ve been working with the Police Superintendents Association for many years, supporting them with video content at their annual conference.

The PSA is committed to improving diversity and equality across the whole of the Police Service. Our brief for creating the video was to promote the importance and inclusivity within policing.

Working under the title of ‘Together we’re different, as one we serve’, features members of the PSA from all backgrounds reciting the policing oath.

The video aims to convey that whatever your background and experience the Police Service deliver as one.

President Paul Griffiths explains, “We’re really passionate our work to enhance the diversity of our workforce and this video is all about showing that regardless of background, ethnicity or gender, we are a Service that is united in our passion and pride for policing.”

#AsOneWeServe

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